Adjunct Associate Professor
Transportation Design / Humanities and Sciences
www.thecarlab.com
Founder and president of The CARLAB, an advanced automotive consulting firm that helps manufacturers and suppliers plan and design new vehicles. The company defines and researches buyers, creates design briefs and does development work for future vehicle programs. Founded in 1999, it is the most influential auto product consultancy in North America, serving OEMs from Avtovaz to Ferrari, Toyota and Hyundai and suppliers from Continental to Michelin, and the energy industry. Member of the Society of Automotive Engineers and the American Society of Mechanical Engineers.